Performance Strategist II, Finance & Account Operations

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.

Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

About Performance Strategy:

Performance Strategy's mission is to expand our expertise and leverage our proximity to technology and customers to incubate, manage & grow the Accelerate customers. We sit in the middle of the organization, serving as a bridge between commercial and technical teams — power users of our tools who support implementation, optimization, analytics, and product and process development.

Performance Strategy supports all Accelerate customers through every stage of the account lifecycle, with an eye on performance, scale, and growth strategies. We thrive as performance specialists & strategists, and in the Accelerate world, performance = revenue.

Purpose of the Role:

This is a hybrid role that pairs core Performance Strategist responsibilities with ownership of billing and collections operations for strategic APAC/GCR customers. The role acts as an operational bridge between Commercial, Finance, and Performance Strategy - combining hands-on campaign optimization and client support with billing workflow ownership, so that performance strategy and revenue operations for key accounts are managed by a single, closely connected point of contact.

This role is primarily internal-facing on the billing side (partnering with Finance, Revenue Operations, Deal Desk, and Commercial teams) while retaining direct client-facing responsibility on the performance side.

Responsibilities:

Performance Strategy

• Maintain ownership of accounts as well as pooled support across both Existing and New Business functions
• Understand Liftoff's product, nuances, and trends
• Deliver quality work against Performance Strategy goals, primarily across billing & collection operations (see below)
• Serve as a POC for a limited number of key clients — including ad-hoc client interactions, managing & optimizing for performance, collaborating with account teams, and escalating niche issues internally
• Optimize campaigns for post-install goals using Looker, proprietary tools, and dashboards; make recommendations to client-facing teams to enhance customer strategies while identifying product needs and articulating findings back to internal stakeholders
• Lead cross-functional communication across both technical and non-technical teams

Billing & Collections Operations

• Manage billing operations and collections workflows for strategic customers, including bespoke workflows for key enterprise accounts
• Partner with Accounts Receivable (AR) to monitor outstanding invoices, payment status, and collections activities
• Coordinate resolution of billing discrepancies, payment exceptions, and invoice-related issues
• Handle invoice number gap investigations, invoice split requests, prepayment/post-payment follow-ups, billing corrections and payment reconciliation, and other billing/finance operational requests raised by Commercial teams
• Help manage the Liftoff customer email alias
• Support enterprise billing processes
• Assist with credit checks (mainly Pan-APAC) and manage client-specific manual reconciliation tasks (e.g., dashboard-to-invoice screenshot matching for Japan/China)
• Support Salesforce/RevOps tasks such as multi-account setup and discrepancy resolution

Cross-Functional Finance Coordination

• Serve as a primary operational liaison between APAC Commercial teams and Global AR, Revenue Operations, Deal Desk, and Revenue Leadership
• Drive alignment across teams, coordinate issue resolution, and ensure timely execution of billing and finance-related requests
• Chase account teams internally on significantly overdue invoices and provide consolidated status updates to Finance; work with leadership on high-risk deals to close the collections loop

Process Improvement & Automation

• Identify opportunities to optimize billing, collections, and finance workflows
• Improve collaboration between Finance and Commercial teams to streamline operational processes
• Drive process standardization and automation to improve efficiency, scalability, and visibility across APAC billing operations
• Leverage AI to improve and streamline current processes

Requirements:

• 2+ years of campaign optimization, BI, or analytical experience in adtech; performance-focused optimization experience a must
• Prior exposure to billing, collections, or finance operations preferred
• Bachelor's Degree
• Fluent in Business Mandarin and English
• Project management, organizational, and communication skills
• A process-oriented approach and ability to draw insights from data
• A proactive spirit with strong attention to detail
• Comfortable operating across Slack, WeChat, and other communication channels as required by client/region

Location:

This role is eligible for hybrid work onsite at our

Liftoff offers a fast-paced, collaborative, and innovative work environment where employees are empowered to grow and make an impact. We’re shaping the future of the mobile app ecosystem—join us and help accelerate what’s next.

Liftoff’s compensation strategy includes competitive salaries, equity, and benefits designed to support employee well-being and performance. We benchmark compensation based on role, level, and location to ensure fairness and market alignment. Benefits may include medical coverage, wellness stipends, and additional perks based on your country of residence.

Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.

Agency and Third Party Recruiter Notice:

Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.